Re imagining the online authentication
Client
Nametag
Service
concept design, branding
Project duration
2 months
Nametag is a startup dedicated to changing the security and reliability of online identities. By using Nametag, individuals can manage the information they share with companies while empowering companies to verify the identity of customers and staff.
Crafting the concept
Concepts work as a way to communicate product ideas before building something. For startups, concepts can also work as a way to receive validation, like in this case. So, we engaged in discussions with the client to know the expectations for the mobile app.
Following these discussions, we presented initial concepts using wireframes.
Approval request design
The part that generated the most interest in the concept was the approval request. This was due to this action’s significant impact on forming a new mental model: moving from filling out forms to simply approving an information exchange with a single finger.
Applying the brand identity
Once the brand identity effort was finished, it was integrated into the mobile app concepts.
The Pixelspace design team did fantastic work applying the brand identity. They even improved the approval request interaction.
Illustrations
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